The MICE Mallorca Workshop which will get together more than 40 buyers coming from 13 different countries with various company salespeople on the island, will be held on 26th, 27th and 28th October.

Calvià holds the III MICE Mallorca Workshop.

Calvià will hold the MICE Mallorca Workshop´s third edition on 26th , 27th and 28th October, which will get together more than 40 buyers coming from 13 different countries with various company salespeople on the island. The event will take place at the Hotel Barceló Illetas Albatros.

The workshop has as main aim, show Majorca as a specialized destination also in the tourism of meetings, fact that will contribute the so desired and necessary tourist destationalisation on the island. The event will consist of personalized commercial conferences through one2one interviews, of 15 minutes of duration in which the MICE Mallorca clients will meet with the European companies event organizers. These companies come from countries such as Germany, Austria, Belgium, Denmark, Spain, Holland, United Kingdom, Russia and Sweden, amongst others.

The trade network generated within these meetings, through the personalized interviews, will promote the activity of both, the Majorcan companies and entities within the tourism of meetings, not only nation but internationalwide.

This is the third workshop organized by the Majorcan company MICE Media and in this occasion it is expected the presence of representatives or agencies working with the most important industries of the MICE sector in the European continent: automotive, information technology, banking, telecommunication, pharmacy, sports, health or defense.

The Town Hall and Foundation Calvià 2004 consider that the celebration of the MICE Mallorca 2011 Workshop in our municipality offers a magnificent opportunity to collaborate with an initiative which permits the contribution of the promotion of Calvià as a tourist destination, with a diversified and sustainable offer based on the quality of the product, in order to satisfy all issue market demands, favouring the increase of the hotel stay throughout the year.